Xiaohongshu to cultivate your community in China.

As the sole Global Partner of Xiaohongshu in Europe, we are committed to supporting your company in expanding its potential through a range of distinctive services. Our goal is to optimize your presence on Xiaohongshu and maximize the effectiveness of your operations on the platform.

The leading lifestyle platform in China.

Also known as “Little Red Book,” Xiaohongshu has become a leading social media platform in the Chinese market in just a few years. Millions of users utilize it to share life experiences, product reviews, and creative content, offering a unique combination of user-generated content (UGC), branded content, and integrated shopping opportunities. With a vibrant online community and advanced advertising functionalities, the platform represents a valuable resource for global brands, providing effective tools to promote products and build relationships with an engaged and influential audience.

Xiaohongshu littleredbook

solution

Business account Setup

Opening and configuring an official account on Xiaohongshu requires expertise and in-depth knowledge. Our team handles every detail, ensuring that your company’s account reflects your brand’s identity and maximizes visibility and engagement. Account verification is a crucial step to confirm your brand’s authenticity. We manage the entire verification process, ensuring that every detail is meticulously handled to successfully pass verification.

Development of a customized content strategy

Our expertise extends to strategically utilizing all advertising options on Xiaohongshu; from In-Feed ads to Open Screen, Banner Ads to Landing Pages, and the Brand Zone. We customize campaigns to align with your brand’s objectives and target audience, ensuring maximum impact and engagement. Whether your goal is to increase brand awareness, generate leads, or drive sales, our team creates engaging ads that resonate with Xiaohongshu users.

Targeted advertising and campaign optimization

Our expertise extends to strategically utilizing all advertising options on Xiaohongshu; from In-Feed ads to Open Screen, Banner Ads to Landing Pages, and the Brand Zone. We customize campaigns to align with your brand’s objectives and target audience, ensuring maximum impact and engagement. Whether your goal is to increase brand awareness, generate leads, or drive sales, our team creates engaging ads that resonate with Xiaohongshu users.

Influencer marketing on Xiaohongshu

As partners of the Púgōngyīng KOL platform, we offer privileged access to a wide range of highly qualified influencers. This enables your company to connect more effectively with Xiaohongshu’s audience, known for being particularly receptive to influencer endorsements. Through this collaboration, the connection process between brands, KOL/KOC, and platform users becomes even smoother and more effective, allowing you to achieve your marketing goals.

Partnership

Official Partner

We are the sole Global Partner of Xiaohongshu in Europe due to our extensive expertise in developing marketing strategies and managing accounts comprehensively on the platform. Collaboration with Xiaohongshu enables us to provide our clients with an unprecedented competitive advantage in the Chinese market. With our experience and close synergy with Xiaohongshu, we can create and implement personalized marketing strategies that deliver tangible and lasting results.

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Discover digital services leveraging technology and data to assist businesses in the Chinese market.

benefits

Why choose Value China

Access to advanced promotional tools

Our partnership with Xiaohongshu offers privileged access to cutting-edge promotional tools designed to maximize interaction and engagement with the Chinese audience, ensuring that every marketing initiative is optimized for tangible and lasting results.

Customized content strategy for your brand

We conduct an analysis of your brand’s positioning and competitors to develop a unique and effective strategy. We create original content that resonates with your target audience, using a communication style tailored to your brand to ensure a significant presence.

Targeted advertising and influencer marketing

We customize campaigns to achieve your brand’s specific goals, whether it’s increasing brand awareness, generating leads, or driving sales. Additionally, we collaborate with qualified influencers to further amplify your brand’s message among the audience.

What benefits can we offer your company?

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