Guide to Chinese AI and social media: where brand visibility in China is born today
Design & Furniture in China: A KOP (Key Opinion Professional) Perspective
In China’s fast‑evolving and increasingly competitive design and furniture market, Western brands must fundamentally rethink how they communicate value, identity, and culture.
Value China and WSD sign a strategic partnership to strengthen brand positioning between Europe and China
Value China, a Sino‑Italian company specializing in digital marketing strategies for the Chinese market, announces the signing of a strategic partnership with WSD, part of WSD Group and one of China’s leading agencies in social media marketing and digital communication.
LAAX and its WeChat MiniProgram dedicated to Chinese travellers
LAAX, one of Switzerland’s most renowned ski destinations and a global reference point for freestyle, has chosen Value China, in collaboration with QNT Simple Booking, a company of the Zucchetti Group, for the development of its new WeChat Mini Program dedicated to the Chinese market.
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Value China becomes the official partner of GenOptima
April 1, 2026

Tourism from China – Outbound travel trends 2025
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REDnote and China’s furniture industry: trends and strategies 2026
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On Wednesday, March 27, 2024, in the vibrant city of Milan, an unprecedented event was held that...
Xiaohongshu (小红书 - Little Red Book in Europe) was born as a sharing community to help users...
Just like in the West, doing digital PR in China can help improve brand image and reduce...
The short video industry has grown significantly due to Covid-19. Short video platforms have become the primary...
The official partnership between Value China and Little Red Book (Xiaohongshu) has been renewed, reaffirming Value China...
Tourism brands are increasingly focusing on Xiaohongshu (or Little Red Book) as it offers an engaging and...
Xiaohongshu was featured at the Food & Beverage Innovation Forum (FBIF 2024), one of the most influential...
Xiaohongshu (or Little Red Book) is revolutionizing the marketing approach, shifting the focus from simply selling products...
On Wednesday, March 27, 2024, in the vibrant city of Milan, an unprecedented event was held that...
Xiaohongshu (小红书 - Little Red Book in Europe) was born as a sharing community to help users...